Evaluating websites and online services

April 2012

The internet is increasingly being used to support and deliver social policy and programs by governments around Australia and internationally. Our Senior Consultant Andrew Hawkins has managed several evaluations of online services, including evaluations ofGambling Help Online (Victorian Department of Justice), Lifeline Online CrisisSupport Chat Trial (Lifeline Australia) and the Sage Centre (NSW, Families and Community Services).

Do you need to commission an evaluation of an online service? Have you been asked to deliver one? Would you know which questions to ask to effectively assess the online service and how to answer them?

Following his presentation on evaluating online services at the American Evaluation Association (AEA) annual conference in Los Angeles, California, in November 2011 and his webinar for the AEA in March 2012, Andrew is presenting an introduction to evaluating websites and online services at the NSW Australasian Evaluation Society (AES) meeting in Sydney on 24 May 2012.

The presentation will address the four basic components of a successful website or online service: search engine optimisation, accessibility, use and useability. The demonstration will explain basic concepts, showcase tools, and provide links and resources for those wishing to commission, or try their hand at, evaluating a website.

For more information about Andrew’s presentation, please contact Ben Barnes at the AES on 0423 208 676 or